Course
Marketing and Brand Management
COURSE
Category: Digital Marketing

Marketing and Brand Management

Trained by

Course Summary

This programme is designed with an aim to provide students a view of various aspects of marketing and brand management that includes understanding different types of markets, competition, buyer behavior and brand building. It also helps students learn concepts of segmentation, targeting, positioning differentiating, pricing and branding strategies which are necessary to design effective marketing and branding strategies for the organization.