Course
Create a Strategic Marketing Plan That Drives Action
COURSE
Category: Business

Create a Strategic Marketing Plan That Drives Action

Trained by
Ken Burke Ken Burke

Course Summary

Take your business to new heights by learning how to create a strategic marketing plan that drives action.

"If you build it, they will come" may be a great movie line, but it doesn't apply to finding customers for a new business. Instead, you need to create demand for your product or service using a mix of marketing and sales techniques. This course delves deep into acquisition strategy by outlining the building blocks of a successful marketing and sales program, from social media to net promoter scores.

Who can benefit?

Any professionals

What you will learn?

  1. Why do I need an acquisition plan?
  2. Can I hire someone else to do the sales stuff?
  3. What kinds of goals should I set for my acquisition plan?

How to get certified?

N/A