Create a Profitable Pricing Strategy - Price Influencers

Learn about price influencers to help you create a profitable pricing strategy using proven methodolgy that helps customers to see the value of your business.

Pricing influencers have a dramatic impact on your ability to set pricing. The more flexibility you have the higher price you can charge and the more margin you can get. In this course, Ken will walk you through each of the eight pricing influencers and give you strategies to help improve your position giving you more flexibility in your overall pricing strategy.

Ken will also explore tactics that you can apply to your business, supporting you in setting the most appropriate price for your product or service—without leaving money on the table.